Podcasting refers to the distribution of multimedia files such as audio and video files over the Internet for playback on mobile devices and personal computers. The term "podcast" can mean both the method of delivery and the content of the broadcast. More simply, podcasting allows users to download audio and video files to their iPod. WebSolutions can assist by providing the following services:
Develop a Strategy
Who is your target? What do you hope to achieve by podcasting? What is your message? How will you analyze results? These are just a few of the questions that typically come up when determining a podcasting strategy. Like any marketing program, strong analysis and planning is required to run a successful campaign. We will work with you to develop a solution that meets your needs.
Create a Podcast
WebSolutions has the tools to develop a professional audio podcast and is in the process of implementing the necessary components to create video podcasts. Our podcasting equipment will provide you with a professional studio type experience to record your podcasts.
Integrate the Podcast
Web development is still our primary focus, so our development staff will discuss your options such as whether users will be required to subscribe to access the file and whether there will be automatic downloads to determine the most efficient way to integrate the podcasts into your Web site. While the enterprise-level technical expertise we provide is second to none, our experience with the Web in general allows us to consult and advise your business so that you choose the most effective solution.
Host your Podcast
WebSolutions' world-class data center can provide the perfect hosting environment for your podcast library. Our media servers and dedicated Internet connections can provide a fast and user-friendly hosting environment for your subscribers.
Reap the Benefits
Our monitoring services can provide information such as how often the podcasts are being downloaded, by whom, and more. Furthermore, we can use this data to further enhance your strategy moving forward. While we certainly hope you strike it rich right off the bat, most programs take time for users to adapt and we'll continue to work with you to ensure that your goals are being achieved.
WebSolutions can provide a comprehensive solution as outlined here or can simply integrate and host your podcasts on our network. Please call 630.375.6833 x.103 to discuss your options and learn more about WebSolutions' podcasting services.